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WCL Bauld are a long established firm of insurance brokers in Nova Scotia.
Having backed away from heavy advertising in the Yellow Pages as their competitors were doing, WCL Bauld wanted to concentrate their efforts on the Internet.
Aware that most people under 30 rarely if ever open the Yellow Pages except to order pizza, they wanted a firm to help them perform better. Google was concentrated on as about 90% of people in Atlantic Canada use Google in preference to all other search engines.
This was a tough one as they have 3 offices in Nova Scotia and each wanted its share of the increased business.
Google Maps played a big part in the effort here as each map listing was optimized as well as changes made to their existing website.
Optimizing an Insurance Agency web design that had been in existence for a few years was made easier by collaboration with the existing designers.
Once changes were made they quickly became top performers for such searches as Car Insurance, Home Insurance, Commercial Insurance and Insurance Halifax & Insurance Nova Scotia.
For more details of how we can help you contact us for a totally free website analysis.
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